1 Million Cologne

A cologne named after money was always going to court excess, and 1 Million Cologne leans into it happily.

Grapefruit, mint and blood mandarin open the Eau de Toilette bright and cold, a citrus rush that fades faster than most top accords by design.

Cinnamon, rose and an unusual pairing of blond leather with blond wood carry the middle, spiced and textured in a way few men's fragrances attempt.

Patchouli and amber close it out, warm and lasting.

Paco Rabanne classifies this 1 Million Eau de Toilette as spicy woody amber, and the gold-bar bottle isn't subtle about the fragrance's ambitions either.

The rose sitting in that leather-wood middle is the detail most competitors have tried and failed to copy convincingly, giving 1 Million a sweetness that reads as confident rather than feminine, and it's the note most responsible for the fragrance's instant recognizability on a crowded dance floor or in an elevator.

Built for evening and cooler weather, it's loud on purpose, having made its name by refusing to blend into a crowd of quieter, more restrained colognes, and it still ranks as one of the most searched men's fragrance names online more than a decade after launch.